Read every script cold once, out loud, before you rehearse it. That first pass tells you where you stumble, where you run out of breath and what the copy actually wants. Then read the direction line and decide who you're talking to. Voice over is one person talking to one person, even when it plays to millions.
Time every take. A 30-second spot has to land in 30 seconds, not 34. Use Script Timer to check your pace against the slot, then adjust with intention. Slow down on the brand and the tagline. Speed up through the middle when the copy runs long. Never rush the last line.
Record yourself and listen back the next day, not right away. Fresh ears catch flat reads, swallowed words and smiles that didn't make it into the mic. Do three takes with three different choices, a warm one, a bright one and a quiet one, so you're ready when a director asks for something different.
Want to check your own read? Paste any script into the words to minutes calculator.
Want to check a take you already recorded? transcribe audio to text and compare it to the script.